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These instructions are related to the variables that you can include in your email. A variable is like a merge field, such as the recipient's first name. These will be included in pairs - the variable and what the variable is for. You can ONLY use these variables, do not use any other variable. All variables MUST be in curly braces like {} -- if you put variables inside of [] they will not merge with the data and will be a bad look for the sender. {FirstName} - the recipient's first name {CompanyName} - the recipients company name {MyFirstName} - the sender's first name {MyCompanyName} - the sender's company name {MyCalendarLink} - the sender's calendar link for setting meetings {MySignature} - the senders signature

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